Thursday 26 July 2012

How To Get a Book Deal From a Blog

Mashable is reporting Tumblr blog Text From Dog, which publishes fictitious SMS conversations between a dog and its owner, is the latest blog to land a book deal. 

U.K. publisher Headline Publishing announced it would release the book Oct. 25.
The blog launched in April with a brief description: “My dog sends me texts. I post them here. Yeah, it’s weird.” 

After I read the news report I wondered How To Get a Book Deal From a Blog

According to Mashable : Images are Better Than Text.

Other blogs have found success entering the book market. Dear Photograph, a popular blog showcasing photos within photos, released a book earlier this year. And the Feminist Ryan Gosling blog unleashes a book in August. The books inspired by blogs are image heavy and contain very little text.

Another thing you need for a publisher to give you a book deal is : An Online Brand.  You need your blog to be popular. You don't need to be a celebrity but you need an online persona. People need to know you, love what you offer and love you big time. Even if they don't buy the book for what is inside, they will buy it because it has your name on the cover.

Expand Your Footprint beyond your blog
Publishers are risk averse people, rarely do they give a book deal to unknown writer but if you have internet clout they may come knocking. You have to expand your footprint online. And that means being on Twitter or Facebook.  You’ll know you’re ready when a publisher will put your face on the book jacket. People need to be able to go, ‘Oh yeah, I know that guy.’ I’ve got the ‘I know that guy’"

Be Unique & Be Different
For a publisher to turn your blog to book your blog will need to be a breath of fresh air. To know you have a winner, read the feedback from your readers. If they describe your post with the following words Brilliant, Creative, Unique, Awesome...etc. Know you are on to something.

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