Blog Monetization Strategies For Mommy Bloggers

If you are planning to start a mommy blog you will benefit from the following statistics from forbes on the state of mommy blogs. There is data on how much money you can make as a mommy blogger and the best monetization methods.

• There are 18.9 million women who write blogs, according to the Pew Research Center.
• Mommy bloggers are active in all forms of social media, including Twitter, video, and podcasting. 
• In order to maximize their financial potential, mommy bloggers need to concentrate on one or two topics. 
• It’s more profitable to blog about travel and parenthood than knitting or stamp collecting.
• The majority of women bloggers receive at least $250 in free products each month.
• Nearly all women who “professionalize” their blogs initially start off by reviewing products and services. 

Blog Monetization For a Mommy Bloggers

How Much Money You can Make As A Mommy Blogger

• Brands generally review a woman’s blog and check to see if she is active on Twitter, but they don’t require millions, or even thousands, of visitors. In fact, brand executives and women bloggers say the going rate for a $300 kitchen product is 500 monthly views; an all-expense trip to Hawaii requires at least 20,000 monthly views.
• “You can break it down like this,” says BSM Media’s Maria Bailey and author of Power Moms. “There’s the top 10% who make six figures, who write books, and have deals with the Food Network. Then there’s the bottom 20% who are only doing it for the love and not making anything.”
• Online advertisements are another money-making opportunity for bloggers. Pay-per-click affiliate networks largely benefit those with at least 300,000 monthly visitors.  
• These programs, such as Google Adsense, Panthera, and Amazon, enable bloggers to receive a percentage of the revenue whenever a visitor clicks-through a featured advertisement. They can earn bloggers between $100-$200 a month.
• Traditional online advertisements are more profitable for mid-tier or up-and-coming mommy bloggers. Those with around 60,000 monthly views earn $10-$20 a month from an affiliate network, but are able to command $200 a month for an advertisement posted on the side of the page and $500 a month for the leaderboard space, according to blogger media kits.
• The going rate for a mommy blogger to host a Twitter party — in which a host invites followers to tweet about a product for one hour — is $750-$5,000, which varies depending on the number of participants and media impressions.

Moms Making Money Online With Google Adsense

I have just read Another Google adsense success case study of Jen McCormack an Australia Mom of three who owns horoscope website, newagestore.com. She offers tarots and horoscope for free on her site.

Moms Making Money Online With Google Adsense

In 2005, McCormack’s then husband suggested putting advertisements on NewAgeStore.com. After hearing about the success others had had with renting space on their websites, she decided to sign up for Google’s Adsense.

Mommy Blogger Making $100,000+ a Year

‘‘Back in 2005 I was paying $75 a month to host my site here in Australia. Day 1 of AdSense being up on the site made me $3, If I could make $3 a day – that would cover my hosting, I was so excited,’’ she says. ‘‘With AdSense running on my site in 2005 I made over $7,000. The following year I made $70,000! Last year I made over $135,000.’’ WOOH that is awesome.

I checked the site and I have to say it is impressive. It is not a blog that needs to be updated daily but a site with old established content. In fact Jen doesn't need to add new and fresh content. The website is a perfect example of online passive income.

Monetizing The Site

The primary source is Adsense. Advertising currently accounts for 90 per cent of NewAgeStore’s revenue.

McCormack says the keys to her success have been that she genuinely loves the products she provides.

‘‘I believe you in fact need to become your site’s number 1 fan. It changes the way you look at your site, changes the way you use it and most importantly changes the content – you create with passion.’’

NewAgeStore.com is now incredibly self-sufficient says McCormack which has allowed her to focus on her children and outside passions.

‘‘As a single mother – I now have the best of both worlds. I drive my son to the bus and then take my daughter to school, most of my week is spent with the kids’’ she says.

‘‘I am of course incredibly grateful – and this didn't happen overnight, in some ways the years building the site up still have me owed another 20 years of long service leave!’’

Source: small business news Australia.