Travel niche is one of the most competitive niche in search. I once owned a travel site and getting it to rank on page on page one of Google search results was always a challenge. If you want to generate organic traffic to your travel site you need to learn SEO. The best SEO case studies I found are from SEOMOZ and this PDF case study.
SEO Tips For a Travel Website / Blog
These are top teams that i picked from SEO Travel website case studies
Do Keyword research
To know the keywords that your target customers use to search on Google make use of free Keyword Tool like Google Keyword Tool.
Write SEO friendly Articles
Make sure to include your target keywords in your title, and in your body. The general guideline is the keywords should appear in your description or at the beginning of the first 160 words. It also helps to include it in your sub titles.
Building Back Links to Your travel Site
This is the most important part of SEO for a travel site and it is the most difficult. Google ranks website depending on how many other websites are linking to it. The more websites/blogs link to your site the higher your travel blog or website will rank. This is how you should get website link to your travel site:-
- Submit article to article directories like Enzine article - This article directories allow you to write and publish articles. They allow you to link back to your website.
- Post your blog posts to social media sites like Facebook, Twitter and Google plus.
- If you own other websites you can get links from them. It doesn't hurt!
- Write Guest post for other bloggers. Look for blogs that invite guest post, the bloggers will always allow you to have one link pointing to your site.
Write Great Content
Don't write for search engines but write for people. SEO is important but don't over do it because your content will lose meaning. The other advantage of focusing on great content is fellow bloggers will be inclined to link to your articles as authority reference.
Be Active in Your Niche
Visit travel forums and blogs. Join forums and participate in discussion where you can post links to your site. Leave comments on other travel blogs.
Good luck in building your travel sites.
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