Thursday 26 April 2012

How To Build And Set Up A Hairdresser Website

If you run a hairdresser business it is important to set up a website where you can connect with your customers. A website for your hairdresser can help you get new customers and get important feed back from your existing customers. 

Get A Domain Name For Your Hairdresser Business.
You first idea is to register a domain name that is similar to your business name. Other ideas is add your location to the name or add the name hairdresser next to your business name. Domain names cost for a low $10/year but you can get a FREE DOMAIN name from Bluehost web hosting. Bluehost will give you a free domain name if you decide to purchase web hosting from them.

Designing Hairdresser Website
When talking to the web designer who will build the site, ask him/her to include the following key features necessary for a world class hairdresser web page. 

  1. Location - Information on neighborhood, street where your clients can find you
  2. Contact - A contact page should include your email address and telephone numbers. 
  3. Social Media Page - Social media has grown, people are communicate more through Facebook and Twitter. Make sure your hairdresser website links to you Twitter and Facebook page. 
  4. Gallery - Include some of the best pictures of your studio. Something to tell potential customers your studio is an awesome place. 
  5. Key Personnel - You can have a page of your hair stylist. Add a picture plus a brief bio. 
  6. Testimonials - Ask customers to write a testimonial and publish them in the website. Online research has shown people are more inclined to purchase when they read positive reviews. 

Promoting Your Hairdresser Website 
Just setting the website is not enough. There are millions of websites around the web all competing for attention and you will need to do some marketing effort to ensure your website is found. You goal should be to make sure your site ranks on page one in Google when people around your area search for the keywords "Hairdresser"

The first step in getting your site ranked on the first page is register your site with Google places and advertise on premier business directory, yelp.com. You can also do a review of your hairdresser business on yelp and Google places. As your loyal customer to do reviews of your business.

Search Engine Optimisation (SEO) For a Hairdresser Website
The next step in promoting the site is you need to make sure your site is search engine friendly. If you don't know what SEO is, read about and if you think it is too much work for you, hire a firm to do SEO for you hairdresser website. 

Lastly promote your site on Facebook and Twitter. 

Web Hosting For Hairdresser Website
Once the website has been designed and you have purchased a domain name. You will need to purchase web hosting for your site. A hairdresser website doesn't require advanced web hosting and recommend your purchase a basic shared hosting plan.

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